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We never share your personal info – Privacy Policy

Cookie Policy

Effective March 22, 2021

Our Privacy Policy explains the principles we apply in the collection, processing, and storage of your information. The Cookie Policy specifically describes how we, our partners, and the users of our services deploy cookies, in addition to how you can control them.

Reference Documents

  • A.18.1.3 Protection of Records, ISO/IEC 27001:2013 standard;
  • General Data Protection Regulation

What Are Cookies?

Cookies are small pieces of information that are stored in text files. These text files are stored on your device when your browser loads websites. They are typically used to keep track of you and your preferences, either for one visit (via a "session cookie") or over multiple visits (via a "persistent cookie"). Cookies ensure a consistent and efficient user experience, and they perform many essential functions, such as user registration and keeping users logged in. Cookies may be set by the site you visit, which are known as "first party cookies." They may also be set by third parties, such as content providers, advertisers, or analytics services on the website ("third party cookies").

Necessary cookies make a website usable by allowing basic functions, such as page navigation and securing areas of the website. The website cannot function properly without these cookies.

This website may contain other tracking technologies known as "web beacons" or "pixels." These are small, transparent images that give us statistics in a way that is similar to how cookies operate. While they are frequently used in combination with cookies, they are not stored on your device in the same way. Thus, if you disable cookies, web beacons might still load, but their functionality will be limited.

How We Use Cookies

We use cookies for many different purposes. Some cookies are necessary to make the website usable; some create a more personalized experience; and some display advertising from certain third-party networks. Some of these cookies may be set upon entering a page or when a visitor does something specific (such as clicking the "like" or "follow" button on a blog post).

Types of Cookie

The table below explains the types of cookies we use on our websites and why we use them.

CATEGORYWHY WE USE THESE COOKIES
NecessaryThese cookies enable you to navigate the website and use our services. These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store any personally identifiable information.
PreferencesPreference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.
StatisticsStatistic cookies help us to understand how visitors interact with our website by collecting and reporting information anonymously. They help us to know which pages are popular and see how visitors move around the website.
MarketingThese cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

Examples

You'll find examples of the cookies set by Form.com below, along with their purpose, their type, and expiration time. Some of these cookies are set across all our websites (form.com, keysurvey.com, keysurvey.co.uk and keysurvey.fr), whereas some are specific to individual ones.

Category: Necessary

Cookie NameUsageProviderExpiryType
__cfduidUsed by the content network, Cloudflare, to identify trusted web traffic.Hubspot1 monthNecessary
__cfruidUsed by the content network, Cloudflare, to identify trusted web traffic.HubspotSessionNecessary
__hsscThis cookie keeps track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.Hubspot30 minutesNecessary
__hssrcWhenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session.HubspotSessionNecessary
__hstcThis is the main cookie for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).Hubspot13 monthsNecessary
hubspotutkThis cookie is used to keep track of a visitor's identity. This cookie is passed to HubSpot on form submission and used when deduplicating contacts.Hubspot13 monthsNecessary
accept_cookiesFunctionality cookie, stores choices made by user on the websiteForm.com30 daysNecessary

Marketing

Cookie NameUsageProviderExpiryType
_gaRegisters a unique ID that is used to generate statistical data on how the visitor uses the website.Google Analytics2 yearsMarketing
_gat_UA-324015-2Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out. Learn moreForm.com30 minutesMarketing
_gcl_auStores and tracks conversions within Google Tag ManagerGoogle Tag Manager90 daysMarketing
_gidUsed to distinguish users.Google Analytics24 hoursMarketing
_uetsidThis is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website. This is a Microsoft cookie.Bing1 dayMarketing
_uetvidThis is a cookie utilised by Microsoft Bing Ads and is a tracking cookie. It allows us to engage with a user that has previously visited our website.Bing16 daysMarketing
sbjs_currentTracking cookie, set to store current visit sourceForm.com6 monthsMarketing
sbjs_current_addTracking cookie, set to store current visit source additional dataForm.com6 monthsMarketing
sbjs_firstTracking cookie, set to store first visit sourceForm.com6 monthsMarketing
sbjs_first_addTracking cookie, set to store first visit source additional dataForm.com6 monthsMarketing

Controlling Cookies

Visitors may wish to restrict the use of cookies or completely prevent them from being set. Most browsers provide ways to control cookie behavior such as the length of time they are stored – either through built-in functionality or by utilizing third party plugins. If you disable cookies, please be aware that some of the features of our service may not function correctly.

To opt out of cookies on Form.com websites (form.com, keysurvey.com, keysurvey.co.uk and keysurvey.fr), please follow the below instructions:

  • If you are a first-time visitor from an EU member state, you will be prompted with the option to accept or decline cookies. Your choice will be remembered for 30 days. After 30 days, you will be prompted again.
  • If you are not a first-time visitor or if you previously accepted cookies and you wish to change your selection, you must delete your browser's cookies. For more information on deleting your browser's cookies, go to https://www.aboutcookies.org/how-to-delete-cookies. After you have deleted your browser's cookies, if you enter a Form.com website again, you will be prompted to accept or reject cookies.

Notices on Online Behavioral Advertising (“OBA”) and “Do Not Track” Technology

We process cookies to deliver our interest-based advertising notice and provide users the ability to accept or decline their usage. Third parties or we may place or recognize a unique cookie on your browser when you visit our websites to serve you targeted advertising (also referred to as "online behavioral advertising" or "interest-based advertising"). Our opt-out tool sends "Do Not Track" signals to companies to not use your browsing behavior to provide interest-based advertising by setting their opt-out cookie in your browser.

When you accept or decline, ad network set usage session cookies to honor your preferences if you choose not to receive interest-based advertising. To opt-out of targeted advertising that is provided to third parties and us, clear your cookies on your browser. Clearing your browser's cookies removes all cookies, including the opt-out cookies set by the companies. You must re-establish your preferences by accepting or declining usage.

Our cookie only knows your current status of preferences and does not reflect the current state of cookies on your browser from other websites. To learn more about targeted advertising and advertising networks, please visit the opt-out pages of the Network Advertising Initiative, here, and the Digital Advertising Alliance, here. To learn how to manage privacy and storage settings for Flash cookies, click here. Various browsers may also offer their management tools for removing HTML5 local storage.

To learn more about targeted advertising and advertising networks, please visit the opt-out pages of the Network Advertising Initiative here, and the Digital Advertising Alliance here. To learn how to manage privacy and storage settings for Flash cookies, click here. Various browsers may also offer their management tools for removing HTML5 local storage.

Document Management

The owner of this document is the Information Security Officer.

At least once a year, the owner of the document or an employee acting on his behalf together with the Legal and Marketing department representatives must monitor the effectiveness and accuracy of this document and make the necessary changes, if needed.

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Get in touch and we’ll schedule some time to review a completely customized Key Survey demo.

We never share your personal info – Privacy Policy

+44 (0) 1252 551 600

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We never share your personal info – Privacy Policy